Parkside

Georgia, USA

Services Provided: Asset Management Development Services Land

Parkside is a thoughtfully designed residential community created to provide families with quality housing and a range of family-friendly amenities, all in an accessible and safe neighborhood environment.

IPG Services Provided:

Development Consulting
Market Positioning and Strategy
Community and Recreational Design Services

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IPG was engaged to develop Parkside as an affordable, family-oriented community near Atlanta’s perimeter, focusing on convenience, security, and lifestyle. Our team worked closely with designers to include amenities such as lighted tennis courts, off-street trails, and recreational spaces near the scenic Chattahoochee River.
IPG led the market analysis to position Parkside as an attractive option for young families, ensuring both investment value and lifestyle appeal.

The Challenges

Balancing affordability with desirable amenities

Ensuring convenient access to nearby urban centers

Designing community features that would appeal to young families

The Success

Delivered a well-priced, high-value housing option in an ideal location

Created a safe, family-friendly environment with access to quality schools and recreation

Successfully marketed Parkside, achieving high occupancy and strong community engagement

With homes priced from the low $70,000s, Parkside offered a blend of distinctive design and family-focused amenities. Residents could enjoy proximity to Sandy Springs and Dunwoody, off-street bike trails, and outdoor activities, making Parkside a practical and enriching choice for families.