Women in Real Estate: How to Establish a Solid Foundation

Author Carol Ann Flint Read bio
Tags: Women Innovation Network
Date: October 31, 2023

Women have been a crucial part of the real estate industry for years, yet they still face daily challenges and barriers in the industry. According to the National Association of Realtors, women make up more than a half of all real estate brokers in the United States. Even with the numbers to back them up, they are still underrepresented in leadership positions and often face discrimination and bias.

Despite these challenges, women have made significant contributions to the real estate industry and have proven themselves to be successful brokers and leaders. In this blog, we will further discuss the role of women in real estate as well as provide helpful advice for getting started in the field of commercial real estate.

The Role of Women in Real Estate

Whether as agents, brokers, or homeowners, women have always had a significant impact on the real estate sector. They have been entering the field in greater numbers recently, and they have critically impacted the sector.

In the field of residential real estate, women have had serious influence. They make up the majority of real estate agents in this industry, according to the National Association of Realtors, and they are renowned for having strong communication skills and attention to detail.

Women have also made numerous contributions to the commercial real estate sector. In this area, women have taken on key leadership roles, such as managing large projects and overseeing the development of new properties.

Tips for Establishing a Solid Foundation in Real Estate

If you’re a woman looking to start a career in the real estate industry, it’s important to establish a strong foundation to help you succeed. Here are our tips to help you get started:

Get a Strong Education

It’s important to have a strong foundation in real estate principles and practices. Consider earning a real estate license and pursuing additional education, such as a bachelor’s degree in real estate or a master’s degree in business administration.

Build a Strong Network

Networking is key in the real estate industry. Attend industry events and conferences, join local real estate associations, and make connections with other professionals in the field.

Get a Mentor

A good mentor can offer guidance, support, and advice as you navigate the real estate industry. Look for someone who has experience in the field and can provide valuable insights and advice.

Stay Determined

Real estate industry can be quite challenging, and you may face obstacles and setbacks along the way. It’s important to stay persistent and resilient and not let these challenges discourage you.

Stay Up to Date

The real estate industry is constantly changing, so it’s important to stay up to date on the latest trends and developments. This could involve continuing your education, reading industry publications, and attending industry events.

Start Your Journey

Women have made significant contributions to the real estate industry and continue to do so today. By establishing a solid foundation and taking advantage of opportunities for education and networking, women can succeed in the real estate industry and make a positive impact.

If you are a woman interested in getting started in real estate, don’t let the challenges discourage you. Instead, use them as motivation to prove that you can be a successful broker or leader in spite of them. And if you want to be surrounded by strong female brokers, join us at IPG. We would be happy to help you get started on your journey to success in the real estate industry.